Sneak Peek from the 2010 Winter Outdoor Retailers Show ~ Part 3

By Jessie Anne Keller

As I walked the floor of the 2010 Winter Outdoor Retailers show last month, I was thrilled about a few items that are coming this fall. The following are a few of the products that we can expect to see in the coming year.  I will focus on one company at a time for the next several days. This is part 3.

Agion

Try Everything, Stink at Nothing.

Silver, a girl’s new best friend? Agion is using silver to block the growth of bacteria. No bacteria, no stench! It is amazing. This stuff is already used in a lot of products like: cell phones, keyboards, footwear, ice machines and many more. Now that they perfected putting it into white fabric,  it can be put into your clothing.

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“Agion Active is the latest in stink technology for apparel and gear and is so new it’s not even on the market yet. The patented system is built into apparel and will eliminate odor from any source. You can be one of the first people to try out this new technology before it’s available in stores!”

You can go to stinkatnothing.com and get a T-shirt that has been treated on one side with Agion. The other is not. All you need to do is work out in it, really work up a sweat and get as smelly as you can. then smell the Agion side and then smell the non-treated side. You can decide for yourself! Then post your expeience and voila! you are entered to win!

Love it? Let your favorite brands know. This stuff can go on virtually anything.

Did you know?

• Did you know that there are up to 14 ways that odor forms on clothing? Agion Active makes the fabric itself inhospitable to odor plus – sucks in and eliminates odors that surround the garment.
• Bacteria can easily survive cold water washing and the average 28 minute dry cycle.
• Studies have shown that microbes lurk on every surface. In fact, the average desktop harbors over 20,000 micro-organisms per square inch.
• Women at all ages are generally more accurate than men in identifying odors.

My Final Opinion

This stuff really works! I put one of the t-shirts on my husband, because he is way more stinky than me. He was pretty darn sweaty when he was done. We did the sniff test and it actually worked! I was shocked. So, I decided that I would wash it to see if it would work as well after a wash. And, guess what? Still no stink!  Agion rejuvinates after each wash! I suggest we all write our favorite brands and ask that they use this stuff. Forget not letting them see you sweat, don’t let them smell you sweat!

Not to mention, they are an environmentally friendly company. Agion has been awarded  Cradle to Cradle certification.

Cradle to Cradle certification recognizes companies that adopt renewable energy and energy efficiency, efficient use of water, environmentally safe materials, recycling or composting, and other criteria. Agion earned Silver Level certification last year and strengthened its environmental processes this year to achieve Gold Level.